THE BRAND
Extreme History is a revolutionary media brand and content incubator specializing in groundbreaking true stories, nontraditional entertainment and compelling narrative experiences. They are the bold, new voice of creative nonfiction on a mission to change minds and melt brans through visually fresh, narratively groundbreaking true content.
THE ASSIGNMENT
Extreme History is the sum of its parts—and those parts vary from authentic cultural narratives to chaotic and often ugly tales. An identity that can seamlessly mesh within any theme while allowing the content to speak for itself is essential for the Extreme History brand.
Extreme History is a revolutionary media brand and content incubator specializing in groundbreaking true stories, nontraditional entertainment and compelling narrative experiences. They are the bold, new voice of creative nonfiction on a mission to change minds and melt brans through visually fresh, narratively groundbreaking true content.
THE ASSIGNMENT
Extreme History is the sum of its parts—and those parts vary from authentic cultural narratives to chaotic and often ugly tales. An identity that can seamlessly mesh within any theme while allowing the content to speak for itself is essential for the Extreme History brand.
THE SOLUTION
A cohesive set of guidelines surrounding the new Extreme History, logo, and visual system was created. Instead of a strict set of rules guiding the design each step of the way, this identity gives the content the opportunity to set the visual style.
A cohesive set of guidelines surrounding the new Extreme History, logo, and visual system was created. Instead of a strict set of rules guiding the design each step of the way, this identity gives the content the opportunity to set the visual style.